Golden Gate Park is known for their events, outdoor activities and natural beauty. Designing an informative poster for their events is an important way of letting people know about the activities that go on at Golden Gate Park. For this project, incorporating the park’s iconic landscape and nature-inspired elements is important to create an engaging poster.
Project Objectives
Easily Legible Event Details
Golden Gate Park Aesthetics
Illustrative Elements and Imagery
The challenge
The poster has to be accessible and easy to read while also incorporating design aspects from Golden Gate Park. There needs to be a system to show when each event is going to happen, where it is going to take place, what time it takes place, if it is free, and if it is 21+. There is a lot of information that needs to be organized well and legible. Creating an interesting layout that included aspects of Golden Gate Park while also being informative was the challenge for this project.
Took inspiration from swiss design and bold text that felt impactful.
Sketches
Layout of events iterations
collecting assets from visiting golden gate park
more iterations with assets
color iterations
color variations
final design